In this episode, Heather sits down with Stephanie Wilson, the owner of Trusting Touch Myofascial Release Therapy in Trinidad, Colorado. Join the conversation as Stephanie shares her inspiring journey from being a burnt-out physical therapist to becoming a thriving MFR practitioner. She opens up about her motivations for joining the Foundations Coaching Program, the challenges she faced, and the incredible wins she has experienced since March 2025.
Stephanie also reveals how raising her rates from $95 to $167 has transformed her practice, allowing her to quit her part-time job and focus on her passion for helping clients without constraints. Through her story, you will gain insights into the realities of building a successful MFR business and the mindset shifts necessary to thrive.
GUEST INFO —
Stephanie Wilson, licensed Physical Therapist Assistant and Massage Therapist and owner of Trusting Touch Myofascial Release Therapy in Trinidad, Colorado | Website
LINKS AND RESOURCES —
🎉Join the Foundations Coaching Program today and get access to over 200 videos and lessons designed to support your growth. Visit www.themfrcoach.com/foundation to learn more and enroll.
📚Check out Heather’s new book, “Your MFR Practice Starts Here: Get Fully Booked, Raise Rates, and Build the Business You Actually Want”, available on Amazon. This book is a must-read for those who want to stop guessing and start building a profitable MFR practice that truly works for their lifestyle.
🛠️Free Tool to help you streamline your sales process
📍Find a MFR Therapist near you by checking out The MFR Coach’s Therapist Network™ today.
FOLLOW ME —
Facebook – https://www.facebook.com/TheMFRCoach/
Instagram – https://www.instagram.com/themfrcoach/
Website – https://www.themfrcoach.com/
RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS –
If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a fully booked MFR Practice.
Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly, and if you’re not subscribed, there’s a good chance you’ll miss out.
**This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**
The MFR Coach’s Podcast includes affiliate links in its show notes. This means we may earn a commission if you click on or make purchases via the links in our show notes.